Are Christmas Toys Dead?
There’s Not Much Room For Legos When Children Are Becoming Adults and Adults Are Becoming Children
It’s the time of year to give kids toys, and if you’re one of the shoppers trying to please them, you deserve even more sympathy and pity than your parents did. Kids today are different. They don’t want dolls or construction sets. They want the things we want—like smartphones and apps—and at surprisingly early ages. In 2003, the NPD Group found that boys between 6 and 12 were already spending more time playing with video games than with traditional toys; more than half had started gaming by 5. Girls, too. …
